Buy products from a linear or moving within the supermarket freely in a supermarket, grocery, store or shop with Virtual Reality (VR). Perfect for Marketing Research. The results are displayed on a heat map.
This demo can be used for Marketing Research next options (gaze click or GamePad for selection):
- Using a lineal shelves in which the user buys with sight the products he wants, showing product details. At the end of the purchase, a linear heat map is displayed.
- Using the supermarket we can move freely with a GamePad or teleport us to the sections of the warehouse. At the end of the purchase we will be able to see a heat map of the route taken.
This application can be adapted to any real marketing study, being able to define the supermarket map plant, the types of estans, the sections, the placement in each linear, the products and the detail.
