Avenue is a magazine in which readers and readers learn more about famous Slovenians than in any other media, as the celebrities trust it, and readers therefore find the most interesting personal confessions and exclusive revelations in it. The Avenue has gained the trust of the known by the fact that all the information in the magazine is exclusively the result of journalistic work, not just rumors. In addition to supporting stories and personal confessions, the magazine keeps up-to-date with all the major current and social events at home and abroad, as well as all the most important people without whom there would be none. Avenija Magazine primarily selects people who have a certain weight, power and reputation in the Slovenian territory. The magazine also presents the latest trends in fashion, beauty, ambience and cuisine. This is a magazine that looks at glamor, so it has readers with a higher purchasing power.